week 41 - monday

Today I have been working on other sketches that I have to do the graphic designing, regarding to Dome of visions.

Besides sketches I mad a desk analysis on Nordic countries diversities in products. Before starting anything on art direction of our event, I need to understand more about the contents and spirit of the event.  Desk analysis helps you to gather datas from existing source, online or offline. Why is understanding nordic creative product is so important, because we can understand more about their creativity and culture, then from the gathered data we can find the identity of the exhibition.
The image below is a simple handwritten desk analysis (secondary research) that I've done today.

week 40 - friday

Today I came with a sketch for the Facebook cover photo of the Valo TV's event in Dome of visions.

During this week I've mainly focused on researching on how the event could be in order to attract it's visitors attention and internets in Nordic culture, art and creative products.

Before starting anything I am starting by user researching to understand our audience and visitors Goals, Constraints more deeply.

Among all the user research methods I found Persona creating really useful in this project.

In this week we have also started deciding about our plans and programs in Dome of visions which would start from middle of november.

Here you can read a brief of our programs for our event that has been planed until now:

Dome Of Visions
Program
- World premiere of Søren Solkærs’s short film. 21min.
Introduced by Søren Solkær
- Nordic speakers introducing to multidisciplinary ("art of living") .
(DK) Oleg Koefoed - Nordic Culture and Sustainability
(FI) Jon Sundell - MiK
(IS) Egill Palsson - Nordic Theatre
(SE)   - ? -
(NO) - ? -

Live music 

- Nordic food by one chef.

- Presentation of 10-15 large-scale prints across Nordic countries.
- Nordic Animal - a small collection of original silkscreen printings.
- Nordic hygge.

               


Persona

Facebook event cover photo sketch

week 40 - wednesday

Today our office moved to STPLN in Malmø. STPLN is a big office available for anyone who wants to create and build things, produce cultural events or experiment with project designs.
I really enjoyed the place and surprised of its unlimited facilities. People working there were behaving really nice and were open to communicate and discuss on ideas even though we all had different aims and projects to do.

I met Valo TV's CEO Rafael there we have have discussed about finishing our T-shirt contest project and releasing it on the internet and the he came up with a brief about our next big project which is Valo TV's first event in Dome of visions.

My task here is doing desk research on Nordic creative products, diversities, animals and nature, culture and art. Besides that I need to come up with ideas and thoughts on how the event would look like. It could be e.g coming up with a service design inside the event.

But first of all I have these tasks below:

- To create the Facebook event of Valo TV in Dome of visions.
- To design it's Facebook cover.
- Designing the event's sponsor flyer , poster, invitation flyer and sticker.

Today I have spent my time mostly on discovering things in our new office and see how and where I can utilize their stuff.

This bicycle bellow is found there in our new office :)

week 40 - monday

Today I have focused on creating web forum for the nordic animal t-shirt contest and working on it's design guide and the description we are going to right in my Behance profile.

Behance is a social media from Adobe company where designers post their artworks in different projects in their profile and every one can appreciate the artworks and comment on them.

We have figured out that instead of creating a new Behance profile for Valo tv and presenting our contest to the designers, We are gonna use my own profile which already have followers and I can introduce our contest to the people as the company's art director.

Here is what I have considered to write in my Behance profile when I'm uploading the poster of our contest:

Project title : Join Nordic animal illustration contest

Dear amazing artists

Currently I am working as intern at ValoTV in the role of an Junior Art Director. I am really happy to beone of the creators of this illustration contest. ValoTV is an non-profit organization aiming to cover much about Nordic culture featuring artists, events, design and innovation through videos, images and it's articles.

NowValoTV is looking for a nice design for it's official T-shirt The illustration should demonstrate one or more nordic animal. ValoTVwants the artwork to be unique and cool from a creative artist like you!
ValoTV can not afford to pay Money or the prizes to the winners, but we have considered more interesting awards instead :) which include handmade silkscreen printings and public exhibition of the winners illustrations.

Check the link bellow for more information on the contest

"The link to the article"

Credits: Illustrations by Arash Abedin. Graphic Design by Rafael Rybczynski.

week 39 - friday

In this week we have mostly focused on the screen printing technique and how our entrants can understand the technique and consider it when designing for our contest. 

Among all the methods in e-design i have inspired from mental model the most. We as a contest maker should make our users understand about our delimitations and facilities when designing for the contest, but we need to know that they have less time to study and focus on the printing techniques. 

As far as I am also an illustration, I've found it easier to user research, creating personas regarded to the entrants.

Week 39 - Wednesday

Today I have studied on the screen printing techniques and preparation of graphic images considering that techniques. We have found that our design guide is still not sufficient and we need to give more advices and guidelines for our contest's entrants.

We have also determined the limited design area that designers should consider before submitting any artwork.

week 39 - monday

Today I have researched on what a design guide could consist when it's about an illustration contest for a t-shirt contest considering our limited printing technique which is screen printing.
Normally when preparing a design for screen  printing the designer should be aware that they should minimize the use of colors in the design to make it easier to be printed.
Here is what I've written so far related to the design guide :

• Your attachments should be 2 images which are : The .png illustration file + the design placement on the t-shirt. ( You can use our t-shirt sample as for the placement).

• Your final illustration can be both vector and pixel.. But remember to keep the original file if you design technique is digital.

• As far as our printing technique is screen printing, use maximum 3 colours or less and don't combine the colours with each others.

• If your illustration tool is photoshop or other pixel based softwares, separate the colours you are using in different layers.

• Your design shouldn't blow over the border we have determined on the t-shirt. ( check the attachment)

• The resolution of your artwork image that you are submitting should be 640 * 480 pixels. 

• You are free to chose the t-shirt's background colour, ValoTv would take it as your suggestion but remark we might change the colour.