week 35 - monday

Today I have showed the edited video of The Helsinki design week to Rafael, and we have decided to make some changes in the video and extend the deadline of uploading it on ValoTv.
Therefor Im still working on the editing part and creating more images and motion graphic for the video.
The first mistake in the video was that in the intro part of it the text "The Helsinki design week 2013" appears as a motion graphic but I need to remove the year of it which is "2013" since it's not relevant.
The second mistake was that the sign of ValoTv shouldn't appear in the begging of the video but in the end.
The third mistake was that some parts of scenes I've used in the video was not relevant so I should also change them.
The last hint was that I need to use more illustration in the video so I can maximize the flow of audience experience. Since it's an interview some images could complement the contents of the interview so the viewers can understand more about what's going on in the video.

week 34 - friday

Today I've Rendered the video of The Helsinki design week and I need to export it to Adobe After Effects in order to insert some motion graphics into it.
I have also created personas regarding to the target group of the t-shirt illustration competition by ValoTv. This week I mostly focused on the video.

week 34 . wednesday

Today I've worked with the motion graphic part of the Helsinki design week video with Adobe After Effects. I have also considered mental models methods in order to maximize the flow of the the user experience of our video. I have mostly used the color "yellow" for the graphics of the Helsinki design week video since their website's color theme on that festival had colors of combination of yellow and black.
I have also started doing user research for the T-shirt design competition from Valo Tv Which I am going to concept develop in the next week.

week 34 - monday

Today I've spent my working time on finding images and videos which can be used for Helsinki design week video. as you can see in the image bellow I have highlighted the best videos so I have better idea what to put in the final video.
I've also invited to the company's podia by Rafael and Have built my profile there. So I can also have access to a lot of materials and datas which are posted by ValoTv members.

week 33 - friday

I've spent this week mostly figuring out about the edithing of the Helsinki design week video and thinking about the ValoTv's new concept for the t-shirt illustration competition. 
In the upon picture you see a snapshot I've take from my computer were Im struggeling to shorten the video of interview from Karl Korkman (the founder of Helsinki design week) which has been taken and interviewed by ValoTv.
The process of the editing of the video is going to be:

• Cutting unnecessary parts of the interview and making the video no longer than 6 minutes in Adobe Premiere.
• Finding interesting videos and pictures from the Helsinki design week which has been taken by ValoTv.
• Putting all those videos inside the main video (the interview) while the interview is running.
• Exporting the video to Adobe After Affect.
• Creating some visual elements like Texts, Speech bubbles which can increase the userflow of the video.
• Putting all those visual elements in some parts of the video.
• Finding a music for the video which we could have the permission to use for the video and use it in the video.
• Exporting the final video.

week 33 - thursday

Me and Rafael met with my internship coach Lars today and talked about how my internship goes. Rafael found it this meeting interesting since my teacher Lars was also working with film production management before, so he can give us guide on the companies business plans. 

Besides that I've been struggled a lot finding the right theme and sequences of the Helsinki design week video. I've also been told by Rafael that we are going to Bornholm for filming a festival in August 21th which would be really exiting. 

Today I came up with an idea of a T-shirt contest idea for ValoTv which we would make a contest where everyone would make a design for ValoTv's t-shirt and Rafael was really interested about this idea. As we both believe creating a contest by ValoTv can introduce the company to a lots of artists. 

Therefor we went to an screen printing workshop where I already have the access to utilize their materials and devices for printing on t-shirts. We have also thought about the prizes of this contest which would be few hand made t-shirts and posters by us. I also have the task of creating and promoting this contest online.

week 33 - monday

Today me and Rafael were talking about my very exciting project which is the video for Helsinki design week festival that is going to be edited by me. He described me that was is necessary to be on the video. after the discussion I've started sketching and planning about the visual elements that I am going to use in the video of the the Helsinki design week festival. I have also started with user researching to understand the target group of the ValoTv visitors and considering their mental model in the creation process of the video. I have started with making persona.

Week 32 - Friday

In this week I've mostly focused on watching the videos and reading blogs that ValoTv has been published until now.
I've also been in a fashion show in Dome of visions with Rafael in order to take some photos and publish them in ValoTv's website. In the fashion show I've been introduced to some of other artists and company directors by Rafael which gave me the oppurtunity of  having connection with creative people.
I've been also given task of creating a 5 minutes video of the Helskinki design week which has been filmed by ValoTv in 2013 but has not edited and published yet. The video is also going to be in the ValoTv's exhibtion before it publishes on the internet. The deadline of this project is 2 weeks starting from monday and I am able to decide about all the elements in the video and direction of it.
The upon image has been taken by us in Dome of visions on thursday.

week 32 - wednesday

I have created a list of tasks that should accomplished by me in the beginning.

• Watching and reading all the videos and blogs published by ValoTv.
• Nordic culture (secondary research) desk research.
• finding what is the diversity (what is so special?)
• What are the nordic culture creative industries?
• To develop design guide for nordic culture.

first of all I need to have a review on what ValoTv has released and has been trying to show to understand it's concept and aim completely.Then i'm starting by desk researching on nordic countries, culture, industries, architecture, foods etc. Desk research or secondary research is gathering and analysing information, already available in prints or published on the internet.

After doing the desk research we have gathered data about nordic culture and industries the I need to focus on the finding the diversities, the most special and creative industries.

week 32 - monday

Today was my first day of my internship in Valo TV.

Valo TV is a new digital platform focusing on contemporary Nordic Culture by combing visual arts with interactive design, storytelling and documentary film. Valo TV’s episodes will cover cultural personalities, artists, designers, events, musicians, architects, trends. The programs are in English and it is intended to reach a global audience

Valo TV is planing to create an exhibition in Copenhagen that contains the videos from ValoTV that have not been released yet and representation of some visual images related to nordic culture and industries with music performance. My main task here is to art directing and generating idea for the visual promotional products and to promote the event online.

Today I had a conversation with my colleagues Rafael and Andres and got informed about the brief of my task.
The Event is going to be in dome of visions near the black diamond library. The upon image shows view of inside of this hemisphere building. This image has been taken on friday by me.